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PROPRIETARY CARPET PROTECTION SYSTEM

Up to 3x easier to clean*SmartStrand Forever Clean simply does not hold onto dirt. Through independent vacuum testing, SmartStrand Forever Clean has been shown to release up to 3X more dirt than other carpets. That means you can breathe easy knowing that your floor cleans faster, better and easier than ordinary carpets.

* Based on CRI XRF soil testing, a technology developed by NASA and used to measure the exact amount of soil removed when carpet is cleaned.

Nanoloc Proprietary Carpet Protection System makes SmartStrand® Forever Clean the easiest carpet to clean time & time again.

 

PERMANENT BUILT-IN STAIN PROTECTION

THE REMARKABLE ALTERNATIVE TO NYLON

THE TRUTH ABOUT STAIN PROTECTION

SmartStrand Forever Clean is the ONLY carpet that contains permanent,
built-in stain and soil protection that never washes or wears off.

THE NEXT GENERATION OF SUSTAINABLE CARPET

OEKO-TEX® certified free of harmful substances SmartStrand Forever Clean is made with DupontTM Sorona® polymer, which is OEKO-TEX® certified free from harmful substances.With SmartStrand Forever Clean, you can rest easy knowing your carpet fiber is certified for a safe and healthy home.

SMARTSTRAND FOREVER CLEAN WITH BUILT-IN PROTECTION

Freshness has never lasted so long.

For a clean, fresh smelling home, let your carpet do the work with Magic Fresh® odor reducing carpet treatment. It’s completely safe and natural, plus it lasts for the life of your floor. It’s even self-renewing, meaning that it’s continuously working to rid your home of common household smells, like those from pets, cooking and smoking. Magic Fresh is only found on carpets made by Beaulieu®.

So how does it work? Well, it’s a lot like how an open box of baking soda absorbs odors in your refrigerator. When they come into contact with Magic Fresh, it breaks down the odor compounds and releases them back into the air as harmless and odorless carbon dioxide. The result is a cleaner smelling home without the use of air fresheners or deodorizers. All homes have odors. Even yours. The thing is, you’ve grown so accustomed to the essence of your home that you may not notice certain smells that others notice immediately. (Studies show 80% of adults surveyed reported this phenomenon.) With Magic Fresh, you’ll never worry about any of that again.

Independent laboratory tests prove the effectiveness of this remarkable odor reducing carpet treatment. Testing shows conclusively that pet urine and cigarette smoke on treated carpeting emit dramatically less odor compared to untreated carpets.

The beauty of Magic Fresh odor reducing carpet treatment is that it’s always at work and requires nothing of its owner. Magic Fresh will last for the life of your carpet – up to 10 years, or up to 5 hot professional extraction cleanings.

Beaulieu® of America, a leader in floor covering, first introduced it in 2004. Since then, we’ve made enough Magic Fresh carpet to circle the globe. It’s just one of many innovations developed by Beaulieu, the largest carpet-only specialist in the United States. Other of our advancements include Silver Release® antimicrobial treatment, LuxuryBac® wrinkle-free backing, Green Smart® eco-friendly fiber and Nexterra® eco-friendly backing.

Freshness has never lasted so long.
STAINMASTER® PetProtect®

STAINMASTER® PetProtect® 

RESISTS PET STAINS

STAINMASTER® PetProtect® carpet has built-in stain resistance that won’t wash off.  It is made from SuperiaSD™ fiber, a solution dyed nylon 6,6 polymer engineered with inherent stain resistance and built-in color that resists fading. So when accidents happen, you can use hydrogen peroxide-based cleaners without fear.

REDUCE PET ODORS

Sometimes accidents happen, and time may pass before they’re discovered. But when you purchase the STAINMASTER® PetProtect® carpet & cushion system, you’re armed with a breathable moisture barrier on the STAINMASTER® carpet cushion that helps prevent spills from penetrating the padding and subfloor, allowing for more thorough cleaning which reduces lingering odors. To realize this benefit, you must purchase STAINMASTER® carpet cushion.

RELEASES PET HAIR

STAINMASTER® PetProtect® carpet uses proprietary technologies and chemistries applied to the carpet that reduce the force of attraction between pet hair and the carpet, allowing the hair to be more easily removed with normal vacuuming. And anyone with a German shepherd can tell you that’s a breakthrough.